Marketing Manager – Rightio

Published
28th July 2020
Location
Birmingham
Category
Executive
Job Reference

Description

Role: Marketing Manager

Company: Rightio

Salary: £30,000 – £35,000 per annum

Location: Birmingham

 

THE COMPANY:

As one of the UK’s top 5 leading home repairs and services companies with a network of over 500 fully qualified engineers throughout the country, we pride ourselves on being the best at what we do.

Whether it’s plumbing, heating, electrics, drainage or locks which need our attention, we strive to offer the best possible customer service and to simply, do things the RIGHTIO way.

Every member of our team is dependable and fully trained to deliver the best service possible. Our aim is to give our customers peace of mind, so that when they have a home or business emergency and need to get things repaired, we get it done right. Every single time.

We pride ourselves on our company values, they give all employees a clear objective ensuring they do everything the Rightio way!

  • Are you able to be the best you can be?
  • Can you take responsibility?
  • Are you professional?
  • Are you empathetic? 

If you can say yes to the above then Rightio may be the place for you!

MAIN PURPOSE OF THE ROLE:

The role is a great opportunity for a Marketing Manager to work for a well-established, national brand based in Birmingham City Centre.

Leading a small team, you will be responsible for the multi-channel marketing approach planning and activation.

You will take the lead in both Acquisition and Brand marketing, managing the budget and spotting new opportunities, partnerships and marketing channels.

You would be expected to lead, develop and implement the company’s business development activities, with emphasis on growing and developing niche markets in the UK, expanding the existing customer base and growing market share and profitability.

DUTIES AND RESPONSIBILITES:

  • Developing and executing business and marketing strategies that will maintain and improve business’ turnover and profitability.
  • Overseeing the company’s marketing budget.
  • Introducing new channels that improve Marketing ROI.
  • Leading the organisation of multiple digital campaigns. (Email, social, direct mail and others)
  • Increase business reputation locally and nationally.
  • Managing and executing an internal communications plan.
  • Responsible for the company’s social media channels – posting relevant content and handling customer feedback.
  • Creating dynamic content for the company website and blog.
  • Undertaking a range of tasks to deliver promotions, campaigns, and marketing communications.
  • Work on brand development and recognition.
  • Manage and report on effectiveness of marketing communications.

THE INDIVIDUAL:

You should be:

  • Pioneering
  • Vibrant
  • Ambitious
  • Data driven
  • A creative problem solver

Experience

  • Experience as a Senior Marketing Executive/Marketing Manager
  • Experience working in a competitive and fast paced market
  • A track record in identifying target audiences and creatively devising and leading across multi-channel marketing campaigns
  • Solid knowledge of website analytic tools (e.g Google Analytics)

Skills

  • Strong effective communicator
  • Highly self-motivated and resilient
  • Strong influencing skills, comfortable operating at the highest stakeholder level
  • Able to meet tight deadlines and to present information precisely and confidently
  • High levels of drive, initiative, common sense and commercial awareness
  • Able to meet tight deadlines and to present information precisely and confidently

 

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